Monday, October 9, 2023

Collaboration Display Market Dynamics - Emerging Trends, Growth Drivers, Analysis 2026

The collaboration display market is projected to reach USD 957 million by 2026 from USD 700 million in 2021; it is expected to grow at a CAGR of 6.4 % from 2021 to 2026.

Major drivers for the growth of the market are surged demand for collaboration displays in educational institutions and corporate offices as well as increase in remote and hybrid work models amid COVID-19. The increased digital transformation throughout the globe and adoption of ever-changing technology is also a reason for the increased demand of collaboration displays in corporate offices, educational institutions, and government organizations. Collaboration display is a display tool for conducting meetings, presentations, training sessions, communication and collaborating worldwide.

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Opportunity: Government funding for installation of interactive displays in educational institutes

Government funding is playing a crucial role in the adoption of interactive displays in schools across countries. For example, the US Department of Education's Office of Special Education Programs offers technology grants for children with special needs, which also includes the installation of interactive displays in schools. Lately, governments of multiple countries have been supplying interactive displays to non-profit organizations and state schools. Apart from governments of different countries, leading companies, such as SMART technologies and Promethean, are also involved in the funding of interactive displays for educational institutions that cannot afford them. For instance, in November 2018, Nawaka Educational Charitable Trust (Fiji), and Promethean (US) donated interactive displays worth over USD 20,000 to the Nawaka District School in Nadi, Fiji, to create a digital study environment. Such initiatives are expected to generate ample opportunities for collaboration displays players in the coming years.

Challenge: Reluctance among professionals to switch from traditional to advanced technologies

Traditional whiteboards are easy-to-use products with no technology to operate. On the other hand, collaboration displays are technology-based and integrated with various technologies. Professionals need to be trained to operate collaboration displays and have to be made aware of their various features. However, many professionals, teachers, in particular, are reluctant to spend additional time to understand the product. This, in turn, acts as a challenge for the growth of the collaboration display market.

According to a research study conducted by the Wadi El-Neel University, Sudan, teachers in many schools are not comfortable using advanced technologies such as interactive displays and prefer chalk-and-talk methods and pen-paper-based assessments in classrooms. A similar research survey was conducted by the Curriculum and Instruction Department, King Saud University, Riyadh, Saudi Arabia, to understand the attitude of teachers towards the adoption of interactive displays in English medium schools. This study, conducted on a sample group of 43 teachers of different secondary schools in Riyadh, focused on questions regarding their views about interactive displays.

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