According to the new research report, the "Head-up Display Market by Type (Conventional Head-up Display and Augmented Reality (AR) Based Head-up Display), Application, Components (Video Generators, Projectors/Projection Units, Display Units, Software) and Region - Global Forecast to 2027", published by MarketsandMarkets™, the market size is projected to grow from USD 2.4 billion in 2022 to USD 6.4 billion by 2027 it is expected to grow at a CAGR of 21.3% from 2022 to 2027.
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The key factors
contributing to the growth of the head-up display market include increasing
awareness about passenger and vehicle safety, growing adoption of AR based
head-up display etc. However, space constraint in automotive cockpits and high
luminace, brightenss and power requirements is hindering the growth of head-up
display market. Impact of COVID-19 on supply chain and the global chip shortage
possesses ahuge challenge to the industry. However, growing demand for electric
and semi-autonomous vehicles is the biggest opportunity in the market space
with Europe having the highest market share and North America the highest CAGR for the forecast period.
AR based HUD is
likely to register high CAGR
The market for AR
based HUD is growing at the highest CAGR of 84.8% during the forecast period.
AR-based head-up displays are used to reduce the cognitive workload on drivers
while driving by reducing distraction and making driving safe. Required
information and assistance can be viewed by drivers, along with real-time
traffic conditions, on windshields in the line of sight of drivers. AR-based
head-up displays help in navigation routing by pointing nearby streets and
highlighting obstacles on displayed images for an enhanced driving experience.
North
America exhibit the
highest CAGR during the forecast period
The market based on geography
has been segmented into 4 main regions: North America, Europe, APAC, and RoW. North America is projected to grow at the highest CAGR of
26.5% during the forecast period. The growth of the market in North America is attributed to the increasing awareness
among manufacturers and users about the active safety systems deployed in
automobiles and aircraft. The US is also one of the key consumers of high-end
cars, including sports, luxury cars. Leading car companies such as Chevrolet
(US), General Motors (US), and Ford Motor Company (US) are headquartered in the
US and are expected to come up with advanced technology-based head-up displays
in the market.
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TOC on "Head-up Display Market"
154
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68 – Figures
221 – Pages
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Projectors/
Projection Units to hold the highest market share by the end of 2027.
Projectors/projection
units are expected to hold 37.8% of the market share by 2027.
Projectors/projection units use light-emitting diodes, or liquid crystal
displays and cathode-ray tubes to project images. They can be adjusted either
below or above combiners. Concave mirrors or convex lenses are set up with
cathode-ray tubes, light-emitting diodes, or liquid crystal displays at the
focus of projectors/projection units in typical head-up displays. This setup
produces images on surfaces through parallel light, with observers perceived to
be at infinity.
Passenger cars
segment projected to dominate head-up display market for automotive application
The passenger cars
segment is estimated to account for a large share of the head-up display market
during the forecast period. The adoption of advanced technologies continues to
be high in passenger cars owing to their large-scale production and greater
sales than commercial vehicles. The passenger cars segment of the head-up
display market in Europe and North America is driven by the increasing adoption of
head-up displays in new vehicle models sold in these regions. OEMs are placing
extreme importance on ensuring that drivers view images directly in their field
of view and the images are distortion-free. Tier 1 suppliers ensure that
head-up displays are manufactured with a precision of thousandths of a
millimeter.
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