The Head-Up
Display Market is expected to grow from USD 1.3
billion in 2018 to USD 7.4 billion in 2025, growing at a CAGR of 28.6%. The
factors such as increase in awareness about passenger and vehicle safety,
convenience offered by the combination of satellite navigation technology and
HUD system, increase in demand for connected vehicles and for technologically
advanced HUDs drive the demand for head-up displays.
Browse in-depth TOC on "Head-Up
Display Market”
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Projectors/ Projections units to hold the largest share of the
Head-Up Display Market during the forecast period
The projector is a major part of HUD as it projects the
information on a transparent windshield. Projection units use cathode ray
tubes, LEDs, or liquid crystal displays to project the image. The different
types of projector technologies include Liquid crystal on Silicon (LCoS),
Digital Light Processing (DLP), and Laser Beam Steering (LBS). Projection being
the major application of the HUDs, it will hold the largest share of the HUD
market during the forecast period.
AR-based HUDs expected to grow
at higher CAGR during forecast period
AR-based HUDs are expected to be launched in luxury and premium
range of vehicles once they become commercially available in 2018. AR-based
HUDs can aid in driver information, assistance, and attention management, along
with real-time traffic conditions can be viewed. The demand for such advanced
technologies is expected to increase in developing and developed countries such
as the US, Germany, the UK, China, and Japan, where there is a high adoption of
advanced in-vehicle safety technologies.
Automotive application expected
to grow at a higher CAGR during forecast period
Head-up display (HUD) is currently provided as a safety feature
in high-end cars by leading luxury car brands such as Jaguar (UK), acquired by
TATA Motors in 2008; BMW AG (Germany); Audi AG (Germany); and Mercedes-Benz
(Germany). The market for automotive HUDs will primarily be driven by the
increase in adoption of advanced driving assistance systems by OEMs across
vehicle types and consumer demand for in-vehicle safety features that
potentially reduce collisions and injuries caused by human-driver errors.
APAC to be the fastest-growing
region in the head-up display market during forecast period
In the recent years, APAC has emerged as the hub for automotive
production. Several European and American automobile manufacturers have shifted
their production plants in developing countries of APAC. Mid-segment cars are
increasingly expected to be equipped with HUD systems owing to their decreasing
cost. The extensive evolution of the automotive industry in the growing
economies such as Japan, China, and India is expected to boost the HUD market
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Some of the major players operating in the head-up
display market are Nippon Seiki (Japan), Continental (Germany),
DENSO (Japan), BAE Systems (UK), Visteon (US), Pioneer Corporation (Japan),
MicroVision (US), Thales (France), Garmin (Switzerland), and Panasonic (Japan).
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