Consumer
Internet of Things is the
network of consumer devices used in various end-applications, such as smart
homes, healthcare, and consumer electronics. The consumer IoT market is
estimated to be valued USD 46.8 billion by 2018 and is projected to reach USD
104.4 billion by 2023, at a CAGR of 17.39% during 2018–2023.
The growth of the consumer
IoT market can be attributed to the growing number of internet users
and adoption of smart devices, increasing
awareness about fitness and rise in disposable incomes in developing economies,
consumer preference for increased convenience and better lifestyle, increasing
significance of home monitoring from remote locations, and government regulations
for security of IoT devices.
The consumer IoT market is witnessing many
technological advancements. The companies’ emphasis on launching comprehensive
IoT solutions for their customers is likely to drive the consumer IoT market.
For example, in February 2018, Qualcomm Technologies announced IoT development
kits based on the QCA4020 and QCA4024 SoCs. The kits are designed for IoT
applications such as smart cities, toys, home control and automation,
appliances, networking, and home entertainment. The kits provide
interoperability among diverse IoT devices including popular wireless
standards, protocols and communication frameworks, and easy connectivity to
various cloud and application services.
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The consumer IoT market for solutions is
expected to grow at the fastest CAGR during the forecast period. The solution
segment consists of software and platform. With the increase in the number of
connected devices, the volume of data is also proliferating. Such huge data volumes
are driving the market for data management software. By implementing the IoT
data management software, businesses are aiming to get a competitive edge with
predictive analytics, as well as optimize their business operations. Moreover, the
high number of interconnected devices controlling physical infrastructure and
increased connectivity, which makes these devices and their networks more
vulnerable to cyberattacks, is leading to
the surge in demand for highly sophisticated security solutions in the IoT
market.
The market for home automation is expected
to grow at the highest CAGR from 2018 to 2024. The increasing demand of home
monitoring in remote locations as well as the growing adoption of home
automation devices in applications such as security, and HVAC and energy
management, among others, have been the key factors driving the growth of the
consumer IoT market for home automation. Further, the rising demand among
customers for better and convenient lifestyle and increased internet
penetration in smart devices also contribute to market
growth.
APAC is expected to register the highest
CAGR in the global consumer IoT market from 2018 to 2024. The increasing reach
of internet across residential spaces, high consumer base, rapid urbanization,
increasing disposable income, and improving IT infrastructure are a few of the
key determinants supplementing the growth of the consumer IoT market in APAC.
China, India, and Japan are making
heavy investments in R&D to encourage the adoption of IoT; this would boost
the demand for IoT hardware and software solutions in the future. China, as
part of its 13th 5-year plan for economic and social development
(2016–2020), has been promoting the development of infrastructure, service
platforms, and major applications of IoT. Additionally, many
international industry giants aim to expand their footprints in India; for
instance, in October 2017, Vodafone (UK) announced its plan of launching NB-IoT
in the country. The company focusses on the consumer IoT space in the country
as part of the growth strategy for its IoT business.
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